Principi attivi

The effectiveness of the Natural Active Ingredients

olio extravergine d'oliva

Organic Toscano PGI Extra Virgin Olive Oil

Thanks to the richness of minerals salts and beneficial substances such as Oleuropein (an antioxidant and cell renewal regulator), Oleocanthan (with soothing properities), Phytosterols ("bioactive" and nourishing), Squalane (protective and moisturizing), Tocopherol (moisturizing, anti-inflammatory and soothing) are due the known emollient and soothing properties of this extraordinary oil, genuine and proper olive pressing, unique in its kind. It is also extremely rich in Polyphenols that oppose in an effective manner the harmful effects of the free radicals which are mainly responsible for the cellular and skin ageing.

aloe vera bio

Organic Aloe Vera Juice

Aloe Vera is a plant widely used in cosmetics for its soothing and toning properties and for its high content of important elements for the well-being of our body such as Vitamins, Mineral salts, Amino acids, Enzymes and Polysaccharides.

olio di mandorle bio

Organic Almond Oil

As the Extra Virgin Olive Oil, it has always been used as a natural cosmetic remedy. In fact, its strong emollient, elastic and antioxidizing action has been long known. Particularly effective for the treatment of sensitive, dry and reddened skin as it deeply nourishes and hydrates the skin.


Acido ialuronico cosmetica Bio Idea Toscana

Hyaluronic Acid

Thanks to its unique molecular structure, this substance attracts and retains water making the skin elastic and smooth. For this reason, it helps to slow down premature skin aging improving the skin moisturizing. Particularly suitable for tired and dry skin without toning.

Burro cacao naturale Idea Toscana

Organic Cocoa Butter

Its regenerating, emollient and protective qualities give softness and elasticity, helping to counteract the appearance of signs of expression. Natural active ingredients of ancient tradition, it represents a precious ally for effective cosmetics.

Olio di Sesamo Biologico Idea Toscana

Organic Sesame Oil

Rich in unsaturated fatty acids, as well as natural antioxidants and other beneficial substances, it is particularly sebum compatible: it nourishes and protects the skin without feeling heavy.


Olio di Girasole Biologico

Organic Sunflower Oil

Thanks to its high concentration of linoleic acid, it is highly soothing. Further the high content of Vitamin F helps to protect the skin from aggression by external agents, making it smooth and velvety.

Organic Avocado Oil

Widely used in cosmetics for its rich content of fatty acid, fat-soluble vitamins and lecithin which regenerates the skin with deeply nourishing, emollient and restorative properties. Highly recommended for the treatment of very dry and/or mature skin.

Burro di Karité

Shea Butter

Its regenerating, emollient and protective qualities give softness and elasticity, helping to counteract the appearance of signs of expression.


Rosa centifola Prima Fioritura Idea Toscana

Natural essential oils of Damask Rose and Centifolia

moisturizing and refreshing, they help to contrast and to prevent dry skin

Rosa damascena Prima Fioritura Idea Toscana

Organic Rose Hips and Damask Rose Extracts

soothing and invigorating, they help to prevent skin aging

Rosa canina Prima Fioritura Idea Toscana

Organic oil of Rose Hips

soothing and invigorating, it helps to prevent skin aging

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